Artisan is an AI SDR and sales automation platform by Artisan AI, Inc. This profile pulls together Artisan's ratings across the major review sites, its company and funding details, leadership, features, pricing, and the latest news, with every external source cited at the bottom.
About Artisan AI, Inc.
Artisan is a San Francisco-based AI sales agent company founded in 2023 by Jaspar Carmichael-Jack. The company is best known for 'Ava', an AI SDR (Sales Development Representative) that autonomously researches prospects, writes and sends personalized outreach emails, and books meetings without human intervention. Artisan raised $25M in Series A funding in 2024 and has been a high-profile example of the AI SDR category, receiving attention for its claim that AI can replace human SDRs for outbound prospecting. The platform includes its own B2B contact database and AI email personalization engine.
| Category | AI SDR and sales automation platform |
| Company | Artisan AI, Inc. |
| Founded | 2023 |
| Headquarters | San Francisco, California, US |
| Industry | Software Development · AI Sales Agents |
| Team size | ~50-150 |
| Ownership | Private, Series A ($25M, 2024) |
| Founder / CEO | Jaspar Carmichael-Jack (CEO) |
| Specialties | AI SDR, autonomous email outreach, B2B prospecting, meeting booking automation |
| Website | artisan.co |
Find Artisan on: Crunchbase · LinkedIn · G2
Artisan ratings across the web
Aggregated from the major review platforms. Each links to the source.
Rating breakdown
Per-category scores from G2, ~100 reviews, 2025-2026.
Who uses Artisan
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What people say about Artisan
Our synthesis across ~100 G2 reviews and AI sales community discussion, 2025-2026. No fabricated quotes, this is the consistent pattern across reviews and third-party analyses.
Most praised
- Ava genuinely books meetings autonomously without human review of each email
- B2B contact database quality is comparable to Apollo for many ICP segments
- Strong AI personalization quality vs. generic sequence tools
- Setup time is fast compared to training a human SDR
Most cited complaints
- Reply rates vary significantly by ICP; not universally strong
- Limited customization for highly technical or nuanced sales processes
- Pricing is high relative to manual SDR tools
What we found testing it
What's great
- Intern plan at $250/mo is the lowest entry point in the full-autonomy AI SDR tier, 12,000 credits and 1-12 positive replies per month expected
- 300M+ B2B contacts across 200+ countries built in; no separate ZoomInfo or Lusha subscription needed at any tier
- Personalization Waterfall technology layers LinkedIn activity, recent news, and job postings into first-line research automatically
Watch-outs
- G2 review count is thin at 24 reviews; the 4.0/5 score reflects early adopter feedback from a small sample
- Annual contract required on Intern and Employee plans; no true month-to-month option despite the 30-day trial
- Email copy occasionally sounds AI-generated before ICP training data accumulates; plan for 2-3 weeks of tuning
Artisan funding & ownership
| Round | Amount | Date | Lead investor |
|---|---|---|---|
| Seed | $7M | 2023-01-01 | Y Combinator |
| Series A | $25M | 2024-01-01 | Glade Brook Capital |
Well-funded for its stage. AI SDR category is crowded but Artisan has brand recognition. Category viability depends on enterprise willingness to fully automate SDR functions.
Artisan features & integrations
Feature availability
| Feature | Status |
|---|---|
| Ai writing | ✓ all paid |
| Native dialer | $ add-on |
| Free tier | ✓ 300 credits |
| Intent data | ✓ built-in |
| Multichannel | Employee+ |
Security & compliance
| Standard | Availability |
|---|---|
| GDPR | Yes |
| HIPAA | No |
| SOC 2 Type II | Yes |
| SSO / SAML | Yes |
Integrations: Salesforce, HubSpot, Gmail, Outlook, LinkedIn, and Slack.
Artisan leadership
Artisan pricing
| Plan | Price | Best for |
|---|---|---|
| Growth | Custom | Teams looking to augment outbound with AI |
| Scale | Custom | Replacing or augmenting SDR team with Ava |
The catch: Artisan pricing is not publicly listed. Based on community reports, plans start around $500-$2,000/month depending on email volume and features. Designed to compete with the cost of a human SDR.
Artisan alternatives & where it appears
Featured in our guides
Artisan product changelog
What Artisan has actually shipped, summarized from its own release notes and dated. Not auto-generated, updated as part of our freshness checks.
- February 1, 2026
- October 1, 2025
- February 1, 2025
Latest Artisan news
Auto-pulled from Google News, refreshed on each deploy. Headlines link to the source.
- Artisan’s Ava 2.0: What a Fully Autonomous AI BDR Actually Looks Like in Production with CEO Jaspar Carmichael-Jack - saastr.comThu, 18 Jun 2026
- Yes, LinkedIn banned AI agent startup Artisan, but now it’s back - TechCrunchWed, 07 Jan 2026
- Artisan AI Campaign: “Stop Hiring Humans” Controversy Explained - BM OutdoorTue, 12 May 2026
- This company boldly asks you to replace human workers with AI. Its strategy is working well, in one way - Fast CompanyFri, 08 May 2026
- AI in Sales: 15 Use Cases & Examples - aimultiple.comThu, 14 May 2026
- 6 Months of AI SDRs: What’s Worked, How They Brought In $1M+ in 90 Days, and the Real Data Everyone’s Asking For - saastr.comThu, 20 Nov 2025
Artisan FAQs
Can Artisan's Ava replace a human SDR?
Artisan positions Ava as an autonomous SDR that can run outbound campaigns without human intervention. In practice, the best results come from human oversight of strategy and ICP definition, with Ava handling the research and personalized outreach at scale. Fully replacing humans is possible for high-volume, standardized outreach.
Does Artisan include contact data?
Yes. Artisan includes access to a 300M+ B2B contact database. Ava uses this to prospect, research, and enrich targets without needing a separate data source.
Sources
Every external figure on this page traces to a public source, last collected on the dates shown.
- Artisan website — Product overview (accessed 2026-09-02)
- G2 Artisan reviews — User reviews (accessed 2026-09-02)